Definition from the State of Connecticut: “Seller’s Agent” means a real estate broker or real estate salesperson who acts in a fiduciary capacity for the seller and/or lessor in a real estate transaction.
When a seller enters into an agreement for representation with a seller’s agent, the seller becomes the seller’s agent’s client. Seller’s Agents act solely on behalf of the seller and owe duties to the seller, which include the utmost good faith, loyalty, reasonable care, disclosure, obedience to lawful instruction, confidentiality, accountability, and fidelity. The seller may authorize the seller’s agent to contact other brokers, including associates of other real estate firms, to represent the seller in marketing their property as seller’s agents. The agent must disclose to buyers all adverse material facts about the property known by the broker. A separate written listing agreement is required which sets forth the duties and obligations of the parties.
A seller agent represents the best interests of the seller. This agent has fiduciary duties to the seller including keeping the seller informed about comparable prices in their market area, preparing a comparative market analysis for their property, developing advantageous advertising campaigns, and guiding the seller to set an attractive listing price for their home.